Algolia Acquires MorphL to Advance Marketing Prowess | Deals

By Jack M. Germain Jan 26, 2021 5:15 AM PT Search-as-a-service company Algolia on Monday announced its acquisition of Google DNI-funded machine learning (ML) startup MorphL to fuel Algolia’s new artificial intelligence (AI) offering. The company hopes the new service will eliminate barriers to AI implementation and help businesses drive website conversion and personalization. The […]

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e.l.f. Cosmetics – the perfect make-up for online beauty retail success with Google, Salesforce and social

e.l.f. Cosmetics – the perfect make-up for online beauty retail success with Google, Salesforce and social Stuart Lauchlan Tue, 01/26/2021 – 02:33 Summary: e.l.f. is an online beauty products success story, building on analytics and cloud tech from Google and Salesforce to connect with its customer base. (e.l.f. Cosmetics) As part of yesterday’s announcement of […]

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Shed a tear for physical retail as Boohoo swoops to take Debenhams online-only for a bargain price of £55 million

Shed a tear for physical retail as Boohoo swoops to take Debenhams online-only for a bargain price of £55 million Stuart Lauchlan Mon, 01/25/2021 – 07:30 Summary: Ignore the ludicrous ‘taking on Amazon’ claims of some commentators and Boohoo’s online takeover of Debenhams is a bold throw of the dice. (Debenhams) A retail institution that […]

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Shaping the next normal – how Saks Fifth Avenue is using digital savvy to evolve the “comfort food” of luxury retail

Shaping the next normal – how Saks Fifth Avenue is using digital savvy to evolve the “comfort food” of luxury retail Stuart Lauchlan Mon, 01/25/2021 – 02:16 Summary: The US retail institution has built on its digital thinking to adapt to an acceleration of change brought about by the COVID crisis. Now it’s time to […]

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NRF 2021 – the vendor view on what's in store for retail transformation

NRF 2021 – the vendor view on what’s in store for retail transformation Stuart Lauchlan Fri, 01/22/2021 – 03:16 Summary: Experts from Google, Microsoft, Oracle, Salesforce and SAP offer their thoughts on what comes next after the COVID disruption of retail. (Let’s hope…) This year’s National Retail Federation (NRF) Big Show has inevitably involved a […]

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Brewing up a strong data foundation with Tableau – Starbucks gains critical insight into consumer behavior, store usage and…er, restrooms

Brewing up a strong data foundation with Tableau – Starbucks gains critical insight into consumer behavior, store usage and…er, restrooms Stuart Lauchlan Fri, 01/22/2021 – 02:22 Summary: Starbucks use of data analytics has enabled it to pivot to meet changing customer behaviors during the COVID crisis. (Pixabay) Organizations across multiple business sectors use data analytics […]

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The New Era of Cashless, Invisible Payments | E-Commerce

By Jack M. Germain Jan 21, 2021 5:00 AM PT With the continuing pandemic further short-circuiting the global economy, businesses and consumers are finding more convenient ways of paying their dwindling financial resources. The pandemic jump-started a shift to online buying. That, in turn, helped to accelerate the adoption of digital, contactless, and invisible payments. […]

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Subscribing to long-term relationships – Birchbox makes customer support a thing of beauty with Zendesk

Subscribing to long-term relationships – Birchbox makes customer support a thing of beauty with Zendesk Stuart Lauchlan Thu, 01/21/2021 – 02:17 Summary: Effective customer support needs to center on building long-term relationships with subscribers at the New York-based beauty products firm. (What’s in the box?) It’s about curating a long-lasting relationship.  That’s the underlying philosophy […]

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