Never the same again? M&S has found digital religion at last, but can an 'omni-everything' mindset translate into a monetized customer base?

Never the same again? M&S has found digital religion at last, but can an ‘omni-everything’ mindset translate into a monetized customer base? Stuart Lauchlan Fri, 05/28/2021 – 03:49 Summary: Hoping to be pleasantly surprised, M&S throws itself into digital transformation after plunging to massive losses during the COVID crisis. Tracking the digital transformation – or […]

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How to Build a CX Business Case for Your CFO | Customer Experience

Establishing a customer experience (CX) program’s ROI is one of the greatest challenges that CX practitioners and the organizations they serve face in the modern experience landscape. Across all businesses, the entire C-suite leadership team is looking to validate an experience management program by asking one question: what is the financial impact of my CX […]

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E-Commerce Tending to Health and Wellness Needs | E-Commerce

Emerging from the pandemic, people are more concerned than ever before about their health and well-being. As a result, increasingly they’re turning to digital and e-commerce solutions to address their needs. In response, e-commerce companies marketing everything from personalized eating plans to immune-boosting supplements to mindfulness practices are emerging; providing consumers with the means to […]

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More stores in store as Target demonstrates (again) the value of striking the omni-channel balance in retail

More stores in store as Target demonstrates (again) the value of striking the omni-channel balance in retail Stuart Lauchlan Thu, 05/20/2021 – 03:07 Summary: Last year was all about digital, this year it’s all about a return to the stores. Target’s omni-channel strategy enables it to switch gears seamlessly as the Vaccine Economy opens up. […]

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