Tips for Increasing Digital Gift Card Sales
Joe Keenan
As part of the 2024 Merchant Gift Card Evaluation, Australia Edition, a comprehensive report produced by NAPCO Research in conjunction with Blackhawk Network, 50 Australian merchants’ e-commerce gift card programs were evaluated, including the purchaser and recipient experience for both digital and physical cards of the …
Foot Locker’s Turnaround Shows Signs of Life
Foot Locker saw comparable sales decline 1.8 percent during its fiscal first quarter, far better than the 3.1 percent drop-off that analysts expected, according to StreetAccount. The sneaker retailer also reaffirmed its fiscal year guidance, which projects sales to be between a 1 percent decline …
Target Adds More Low-Cost Items to its Assortment
Melissa Campanelli
Continuing its emphasis on low prices, Target said last week it would be adding more than 1,000 low-cost summer items to its product assortment. The products, including swimwear, outdoor items, snacks, drinks and skin care products, will be priced as low as $1 and more …
With Consumers Wary of Sharing Data, How Can Retailers Connect?
Rick Sunzeri
First-party data is increasingly necessary for retailers to offer customers the kinds of personalized experiences they expect. Seventy-one percent of consumers say they expect personalized interactions with companies, according to McKinsey, but consumers are also increasingly wary of sharing their personal data with companies. One …
TJX CEO: Potential to Add Up to 1,300+ Stores
The TJX Cos. Inc. CEO Ernie Herrman wants to capture additional market share around the world, and he plans to do so by opening more store locations. “We are convinced that significant market share opportunities remain across the U.S., Canada, Europe, and Australia over the …
Is the New York Fashion Sustainability and Social Accountability Act Gaining Steam?
Warren Koshofer
The New York Fashion Sustainability and Social Accountability Act (Fashion Act) is back on the agenda of the New York State Legislature. Introduced in 2022, and then reintroduced in 2023, the bill seeks to level the playing field among fashion companies by requiring improved due …
Email Annotations & Schema: ‘Automatic Extraction’ & Controlling Your Preview Content
Roop
Very few brands have chosen to use annotations and schema to enhance their email campaigns’ envelope content. Now it’s being automatically applied by Gmail and Yahoo with mixed results at best. …
Why it’s Time Retailers Diagnose Feedback Fatigue
Tim Waterton
In the multichannel world of modern retail, the voice of the customer has never been louder. Amplified by social media, customers have become an authority that no retailer can afford to underestimate. Aware of this reality, most retailers have already turned their attention to customer …
The True Cost of Cost-Cutting for Brands
Laura Ritchey
In a world where balance sheets and stakeholder returns reign supreme, the retail sector faces a challenge: balancing profitability with the preservation of branded experiences. It’s often tempting for retail brands to believe they will save money by insourcing their fulfillment and logistics. Unfortunately, that …
Under Armour to Cut Jobs, Product Mix
Under Armour announced a broad restructuring plan on Thursday as it said sales in its largest market, North America, plunged 10 percent and predicted the trend will get worse throughout its current fiscal year. The athletic apparel retailer also saw profits sink by more than …
