How to Build a CX Business Case for Your CFO | Customer Experience

Establishing a customer experience (CX) program’s ROI is one of the greatest challenges that CX practitioners and the organizations they serve face in the modern experience landscape. Across all businesses, the entire C-suite leadership team is looking to validate an experience management program by asking one question: what is the financial impact of my CX […]

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E-Commerce Tending to Health and Wellness Needs | E-Commerce

Emerging from the pandemic, people are more concerned than ever before about their health and well-being. As a result, increasingly they’re turning to digital and e-commerce solutions to address their needs. In response, e-commerce companies marketing everything from personalized eating plans to immune-boosting supplements to mindfulness practices are emerging; providing consumers with the means to […]

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Livestream E-Commerce Goes Mainstream | E-Commerce

Livestream shopping has grown in popularity in recent months, and it’s likely to become even more prevalent in the future. The technology and its business model deliver an interactive experience for brands, influencers, or celebrities to promote and sell products; and for consumers to participate by asking questions and shopping during the event. The E-Commerce […]

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