How iFIT Blends Product, Content and Technology for Personalized Fitness
How iFIT Blends Product, Content and Technology for Personalized Fitness
In episode 437 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kevin Duffy, CEO of iFIT, a global fitness and connected content company operating brands NordicTrack, ProForm, and Freemotion. Listen in as Duffy provides an overview of the fitness technology business (0:45), how iFIT creates engaging, personalized experiences for its members (2:15), identifies its key […]