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How Sur La Table is Maximizing Paid Media ROI

how-sur-la-table-is-maximizing-paid-media-roi
Retail

How Sur La Table is Maximizing Paid Media ROI

While at Shoptalk in Las Vegas earlier this month, Editor-in-Chief Joe Keenan spoke with Philippe Gagnon, vice president of performance marketing at Sur La Table, a nationwide specialty retailer of cookware, kitchen electrics and bakeware; and Trevor Testwuide, CEO and co-founder of Measured, a media optimization platform powered by incrementality intelligence. Gagnon discusses media measurement […]

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