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From Scroll to Scale: How Performance Partnerships Are Reshaping Social Commerce

from-scroll-to-scale:-how-performance-partnerships-are-reshaping-social-commerce
Retail

From Scroll to Scale: How Performance Partnerships Are Reshaping Social Commerce

Social commerce is no longer just a trend; it’s reshaping how consumers discover, evaluate and purchase products. Fueled by younger generations, platforms such as TikTok Shop, Instagram Shops, and YouTube Shopping have transformed shopping into an interactive, content-driven journey. By 2030, the social commerce market is projected to reach $5.32 billion to $8.5 trillion, making […]