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NRF: Steady Sales Growth Projected for 2024 Holiday Season

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Retail

NRF: Steady Sales Growth Projected for 2024 Holiday Season

The National Retail Federation (NRF) forecasts holiday spending to grow between 2.5 percent and 3.5 percent this holiday season, potentially easing concerns over any economic downturns expected. The retail industry trade association said we should expect people to spend between $979.5 billion and $989 billion in November and December, compared to $955.6 billion in 2023. […]