Month: January 2024

Online spending rose 4.9 percent year-over-year, setting a record for e-commerce during the holiday season, as shoppers pounced on discounts and leaned on buy now, pay later to cover more of their purchases, according to Adobe Analytics. Sales totaled $222.1 billion on retailers’ websites and apps …

The retail industry, continuously adapting to new technologies and evolving consumer habits, is, once again, at the crossroads of transformation. New technologies, especially the integration of artificial intelligence, are central to this moment, compelling retailers to adjust to changing shopping behaviors and to enhance their …

Supply chains across the globe are becoming increasingly complex, competitive, and under the scrutiny of existing and developing regulation. To date, the guiding solution has been elementary: scan it. For years, scanning products have allowed supply chain professionals to keep track of every item in …

No other advertising channel has ever grown as fast as commerce media. In just five years, the market went from $1 billion to $30 billion — more than twice as fast as it took social media advertising to achieve the same milestone. And by all …