Category: Retail

Advances in digital technology continue to transform consumer journeys, evolving everything from the way brands engage with consumers to how shoppers complete their most basic purchases. Loyalty programs have long been a tried-and-true method for brands looking to engage, offering an opportunity to reward shoppers …

As of early July, more than half (55 percent) of back-to-school and college shoppers had already begun buying items for the upcoming school year, according to the annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics. Total back-to-school spending …

Technology has long paved the way for consumers to shop beyond their own domestic markets. Today, a growing number of international e-commerce brands, including Temu and Shein, are enticing overseas shoppers with unique product offerings, competitive pricing, and more. Demonstrating the opportunity, over half (52 …

Conn’s HomePlus, the Texas-based home goods, furniture and electronics retailer, filed for Chapter 11 bankruptcy on Tuesday and is closing 73 of its 170 stores, multiple news outlets reported. The closures and bankruptcy filings come after a year of lost profits for Conn’s — the …

Amazon Prime Day is the mid-summer shopping event that serves as a litmus test of what to expect for the Q4 holiday season. Every July, Prime Day offers a valuable “dress rehearsal” for upcoming critical shopping periods such as back-to-school and the holidays. This year, …

Customer relationship management (CRM) is a critical business process in both online and brick-and-mortar retail. Its efficiency directly affects customer satisfaction and loyalty and thus largely determines a retailer’s revenues. As a retail business grows, the number of clients also increases, making CRM more labor-intensive …

New England clothing fixture Bob’s is closing permanently, which is sad news for employees, customers, and other stakeholders. The Northeast store, which has been around for 70 years, filed for Chapter 11 bankruptcy in June. With Bob’s unable to get the required funds to keep …

This week marks the 10th Amazon Prime Day, a major milestone for both Amazon.com and independent sellers that sell on its marketplace. Amazon’s significant investments in marketing, merchandising, operational infrastructure, and people that drive independent seller success result in an end-to-end experience that boosts sales …

E-commerce marketing company Omnisend surveyed 1,000 U.S. citizens and found that since TikTok Shop’s launch in the U.S. last September, 33 percent of Americans have already made a purchase on the platform. This meteoric rise can largely be attributed to Gen Z, as 56 percent …

Rite Aid announced this week it suffered a cybersecurity breach on June 6 and roughly 2 million customers’ information was stolen in the hack, reports Newsweek. The drug store chain said the hacker impersonated a company employee to access customer information from 2017 and 2018. …