Optimove Exec on AI and the Future of Retail Marketing
In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Rony Vexelman, vice president of marketing at Optimove, the global leader in Positionless Marketing. Listen in as Vexelman provides an overview of the Optimove business (1:05) and discusses the rapid adoption of artificial …
Peloton Launching Resale for Used Exercise Equipment
Peloton has launched an online marketplace for buying and selling used bikes, treadmills, and brand accessories, multiple news outlets reported this week. Dubbed Peloton Repowered, the marketplace — available in New York City; Washington, D.C.; and Boston — gives discounts on the used equipment activation …
BNPL Platforms: Where Native Search Advertising Meets High-Intent Shoppers
For decades, Google’s search market dominance left brands and consumers with limited options. However, with antitrust enforcement against Google’s search monopoly and the emergence of native search advertising — the fastest growing search media channel outside of the legacy search engine results page (SERP) — …
CVS to Close 270 Stores in 2025
Hundreds of CVS pharmacies are set to close in 2025, the national drug store chain confirmed last week, as part of an ongoing effort to “realign” the company’s retail footprint. According to a statement, CVS plans to close 270 stores nationwide in 2025. The closures …
Total Retail Tech 2025: Discover the Future of Retail Technology
Simply put, Total Retail Tech brings the right people together for the right conversations. By matching like-minded retail executives, Total Retail Tech enables honest and open discussions about technology and other business challenges. Instead of learning about technologies you don’t need or can’t implement, Total Retail Tech …
Macy’s to Raise Prices Due to Tariffs
Macy’s cut its full-year profit guidance on Wednesday despite higher-than-expected quarterly earnings, saying in a news release it would hike prices to offset tariffs. CNBC reported that the department store chain reduced its earnings outlook because of higher tariffs, more promotions, and “some moderation” in …
Nike to Once Again Sell on Amazon
After a six-year absence, Nike will soon begin selling products directly on Amazon.com, having previously stopped in 2019 to go it alone. At the same time, the company is reportedly set to increase prices across most of its sneakers and other clothes in the wake …
Why Aren’t More Retailers With Transportation Fleets Adopting a Multiyear Procurement Plan?
In 2025, change and uncertainty have defined everything from the broader economy and operational costs to the political and regulatory environments. For retailers that manage heavy duty truck transportation fleets, nowhere has this been more prevalent than the relaxing of the California Air Resources Board …
Sharon Leite Returns to The Vitamin Shoppe as CEO
Sharon Leite, who resigned as CEO of The Vitamin Shoppe in 2023, is back in the chief executive role, the newly bought company announced Tuesday. Leite served as CEO of the vitamin and nutritional products specialty retailer from 2018-2023, resigning in January 2023 to head …
The Retail Buyer’s Role in the Age of AI: Promise, Pressure, and Perspective
Retail buyers have long operated at the crossroads of instinct and information. For years, they’ve juggled the competing demands of data analysis, strategic decision-making, and vendor management — often with limited tools and overwhelming volumes of information. Success was too often tied to whoever could …